SEO Services NJ
If there was ever a service or industry misunderstood by business people it would be SEO. In its’ simplest form, it is a set of techniques meant to improve a website’s visibility on search engine results pages for targeted keyword searches. The main goal of SEO is to attract a relevant audience to a website and convert them into customers. However and due to competition, being visible for target keywords can be a moving target. A number of different signals, some on- website and some off- website, must be dealt with day to day in order to remain visible for those target keywords.
SEO is NO trick, it is Serious Effort and Optimization!
Above all signals, the content must be useful to humans. Useful information improves the likelihood it will be viewed & used; that it will gain quality back-links, shares, likes, book-marks and all the signals a search engine uses to rank it competitively against other pages with those same keywords. The Google algorithm never stops counting signals and comparing pages. It is an ongoing investment OR a marketer risks being passed by its’ competition.
At Kinetic Knowledge we will NOT try and blind you with ‘big words’ or confuse anyone into thinking there’s a form of magic. We prefer clients not only know what is being done, but why. No spammy techniques or link- development that risks damage, just daily work that improves rankings, traffic and leads! It’s why we tailor cost effective web marketing strategies that work month over month and produce long term results.
On- Page SEO
- Target Keyword Research
- On- Page Keyword Use Analysis
- Keywords use
- Page Title
- Meta Title Tags
- Meta Description Tags
- Image File Names
- ALT Text In Image Files
- Permalink Page URLs
- Link Structure
- Ongoing Useful Authoritative Blogging
- Evergreen Pages
- Content Quality Scores
- Website Architecture
Off – Site SEO
- Host Performance
- Per Page Optimization Rank Grading
- Analyze Traffic, Keywords Rank, Back- Links, Spider Crawls, etc. to better gauge where efforts are needed most
- XML Sitemap new & revised page submissions
- Link Build ( strategic, relevant directories, forums, etc. )
- Social Media Promotion & Marketing
- Meta Tags
- And so much more