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Why Does Google Want SSL?

Define SSL ... For The Layperson Let's define SSL, which stands for Secure Socket Layers. Typically, when you look at a web page URL in your browser you see HTTP://www.URL.com. The 'HTTP' stands for 'HyperText Transfer Protocol' and that's…
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IMAGES ARE IMPORTANT FOR YOUR SEO

IMAGES AND SEO We've all searched for a product or a service and hoped for good pictures that illustrate that product or service. As the old adage goes: "a picture is worth a thousand words". How true it is in advertising and marketing! Images…
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Beware Of Spoof Email!

Spoof Email: Be Careful With Email Links And Attachments We have mentioned before that your business computer (see: Web Security A Business Must Manage) is by far the biggest area of vulnerability and where most hack attempts are focused.…
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Search Or Display Advertising?

Search or Display Advertising, Where Should My Business Spend? Contrary to popular belief, when it comes to web- based advertising it is Display (i.e. Banners, Video and Rich Media) that outsells Search. Likely because display advertisements…
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Does Your Content Stink?

Its’ our content that can go so far on the web FREE, serving as advertising everywhere it goes.
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Does A Keyword Domain Translate To Better SEO?

Does Your Domain Name Support Your SEO?
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Top Keyword Tactics For Better Ranking Website Pages

Post looks at the 8 most positive keyword use factors for determining Search Engine Rank in blog posts, based upon SEMoz.org's recent study
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Are There Consequences For Duplicate Content?

Duplicating someones content is never a good practice. Plagiarism can, in some cases, involve liability for copyright infringement. While Google isn't interested in policing it, in certain circumstances Plagiarism will get you tossed from search engine indexes.
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Website Priorities For Business

On Website Priorities While there are several powerful marketing & advertising channels online (i.e. search engines, social networks, email marketing, etc.), consumers will always prioritize information about the business, its products,…
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The 4 Areas of Web Security Business Owners Must Understand

4 Areas of Web Security A Business Owner Must Manage   Your web security is about risk reduction because the risk will NEVER BE ZERO. There is no perfect security solution or guarantee because the hacks are forever working on new…
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Why Responding To Reviews Is Good For Business

We've written about the importance of a) getting reviews , b) how the law sees a business that fakes reviews, not to mention c) management of negative reviews, but what is rarely discussed is an OPPORTUNITY that lies in the d) response to…
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Is a FREE or a DIY Website Solution Enough?

Is a FREE or a DIY Website Enough For The Serious Business? FREE and DIY Website solutions are advertised as the answer to small business owners' prayers. Their argument is a top solution for little to no cost. From the 'just getting started…