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Great Blog Posts Deserve To Be Repeated

Blog Posts, Content Strategy & Marketing  Blog posts shouldn't be used once, then left to fade away over time. And folks that is exactly what happens to a lot valuable & still- relevant authoritative useful blog posts on your websites!…
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Geo- Targeted Content And Local Authority!

While we often say content is the basis of any competitive web presence, we say it because the goal must always be visiblity as a product and/ or a service authority. For many business owners that authority is local to an area, so using geography…
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SEO: You Cannot Grow What You Do Not Measure!

Finding The Right SEO Mix  Not all search engine optimization (SEO) is the same! What's necessary for success depends on a presentation of value, visibility (i.e. it can be found) and the level of competition! Rank in search results, can require…
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Gathering Reviews: Standard Operating Procedure!

Online reviews from clients not only increase visibility, but they build trust with qualified searching consumers. Getting reviews obviously matters; however, the fear of a bad review is also a common source of anxiety for business owners.…
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The Value Of Content And Ideas For A Business Marketer

Malcolm Gladwell questions the value of content & ideas
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The Top 8 Reasons Why You Must Be Mobile Responsive!

Mobile Responsive NOW Required For Marketers! Hopefully anyone reading Kinetic Knowledge is familiar with mobile responsive website design, including what it actually looks like on a phone. Not so long ago it was only recommended; today it’s…
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Google Does Not Cold Call!

How many times has “Google" cold- called YOU about your business failing in their index? If so, we are 99.99% sure that you were NOT talking to a Google representative. Think about that: Google creates a fair / honest World Wide Web index…
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How Can A Business Deal With A Negative Review?

Reviews Are Some Of The Best Advertising, However ... Online reviews are NOT IN the business owner's control! A review posted to random search and directory listing websites is a modern day reality for business owners. It is also content that…
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GDPR Laws and US Business!

Define GDPR For US Business Owners Because of how consumer protection laws have come under scrutiny you are likely seeing new Privacy Policy email from proactive companies wishing to get out in front of it. And while new European Union (i.e. EU)…
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Local Business SEO Generates Leads

What Is Local SEO, Why Does It Generate Leads? Local business owners wish to be visible when prospective new clients search for help. A person with a foot injury might search "Seagirt NJ Foot Doctor", "Podiatrist Monmouth County NJ" or "Top…
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Evergreen Content Supports SEO!

It's no surprise to read that without good content there is no competitive search engine optimization (= no SEO). Any chance of competing for visibility in search results begins with content, so let's define a type of content you may not have…
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Website Contact Form Email Not Arriving In Inbox?

Website Contact Form Use And Settings   When a website contact form is filled & submitted, that submission's information is emailed to the address assigned in the form's settings. And while email is convenient for busy people, there…