Lately we have been aiming to inform on some of the technical aspects of WordPress and website management for the serious business, including the importance of digital footprint management and the different types of WordPress.
Because of the way host options are often sold (to ‘less than informed buyers’) one can easily end up with the wrong solution. While WordPress offers a business unrivaled power & flexibility, the way it is hosted matters!
Let’s start by describing the most common host plan:
‘Shared Hosting’ is host service where many websites reside on one server. Generally, it is the most economical option versus Virtual Private or Dedicated because so many company websites share the cost of a provider’s server maintenance. Of course, ‘Shared Hosting’ is economical because it is often oversubscribed. In order for it’s provider to maintain a profit it’s likely shorting services & capacity.
Better Website Hosting
A modern website with a Content Management System (CMS) requires more than a host, it requires management! Learning how to use WordPress can be relatively easy, but for it to function at its’ best it will need management a basic Shared Hosting plan isn’t going to deliver. For instance, with oversubscription there’s likely going to be more and more security exposure to all those random sites; with oversubscription there’s going to be less resources for speed AND then who’s going to manage updates, plugins, bugs & security patches? Certainly not the average ‘shared host’ and certainly not with a custom website.
In order for a WordPress website to function at maximum capacity there are server-side resources required. Those include scripting languages like PHP, as well as database systems like MySQL. There’s caching, 3rd party application integration, content backup, and complex security issues that will all tax a server! There’s general human concern! In a general Shared Hosting environment, where RAM and CPU are often limited by the sheer number of random sites subscribed, page loads will slow. And slow pages can have a ‘ripple effect’ that, defeats the whole purpose of being there. After all, do any of us like or even trust slow loading pages & websites?
GoDaddy, for instance, is a great resource for registering domains. And their Shared Hosting service may be fine for the average static website, but many report they can be way oversubscribed. Rumors of slow loading pages during the workday persist. They are also versed in ‘customer support dialogue’, database updates, installing caching plugins, etc., and the legendary up-selling ensues. Ultimately, with the average ‘bare bones shared hosting’ plan, a business gets a minimal amount of service for a economic price.
Here are some basic requirements for hosting a sophisticated WordPress site.
- PHP version 5.2.4 or greater
- MySQL version 5.0.15 or greater
- Apache mod_rewrite module (for clean URIs known as Permalinks)
And then please have a look at a Comprehensive Managed Hosting, Managed WordPress, Customer & Marketing Support Services package to see an example of how a host might better support a serious business.