The Important Website Security Features That Matter


There is a lot of confusion out there about what website security features are is necessary. Careful: there’s an army of companies touting their product and one solution rarely fits all. What’s more, the threat always evolves so security must also be a committed local process with computer use. Website security is as much personal computer discipline as it is website security features, so let us get up to speed.

Reliable security stems from people, from the process and from technology all working together! And in case there is any confusion about what Secure Socket Layers (SSL) do, they protect visitors coming in from a browser who then interact or share information with your website. What follows emphasizes the most relevant security features to protect the website itself.

What Website Security Software Features Matter For Preventing Website Hack?

1. Brute force blocking – a live feature for monitoring login page activity to lock out IP addresses that repeatedly attempt to *guess* a password and username login. A two-factor authentication option that sends a code required for login entry along with a username and password to another device can be a great add- on, but for some, it’s too much;

2. Country of Geo-blocking – a feature designed to stop or end repeated aggressive & malicious activity originating from a geographic region or country. For instance, repeated failed logins or a large number of page not found errors that alert to this malicious activity coming from the same country and blocks it. This plus a manual capability that allows for pre-empting the blocking of any county or IP deemed not necessary can be useful;

3. Scanning – a feature that continuously searches for Malware, Viruses and any security vulnerabilities;

4. Comment spam filters – this feature checks on the source IP of inbound comments and any URLs that are included AND

5. Firewall – a feature that identifies malicious traffic by IP address and then blocks the attacker from any further access. Top solutions automatically update firewall rules based upon the latest threats, blocking attacks based on known/updated attack patterns and IP addresses; 

6. Database backups – so that in the worst-case scenario you’re able to go back and re-establish the website database before it was hacked; hopefully, worst case, there’s no more than a lost post or some simple to re-do edits;

Check out our WordPress advanced security solution, which does all of the above and more. Features like tracking all nefarious activity targeting WP site worldwide and updating itself based upon that data make this solution stand alone as best in class. Plus we guarantee support for cleaning a site that has been hacked and also Google re-submission making this security package unique!

Related Information:

shared hosting versus managed hosting Define ‘Shared Hosting’

Shared hosting is a type of web hosting where a single server hosts multiple websites, sometimes hundreds. Many websites sharing the same resources on a single server will certainly keep the owner of the server’s costs low. It’s typically priced for the public based upon the assumption those using the host won’t need much in the way of server resources. The benefit to a website owner is the low monthly cost for getting a website live. If you have chosen cut-throat website host pricing for your business website then it is likely that you have chosen shared hosting!

We saw a relatively high profile web consultant recommend that his audience use a super cheap host service. He spoke nothing of the potential pitfalls, probably had no idea himself … BUT we felt we should write on the subject here to point out the potential downside. For instance, if there are 500 random websites on 1 shared host server and 1 website sees a large increase in traffic then it will draw from the shared bandwidth of all 499 other websites. Slowdowns become highly likely, even full downtime and that’s just the obvious stuff.

For the business with legitimate traffic or that is fighting a competitive SEO battle, shared hosting is NOT a way to go! If you are serious about your web presence, you need either a VPS or a Dedicated service. The benefit of these options is that resources like bandwidth are not shared and so, for instance, up-time and page loads should be more reliable and quicker.

When Hosting Sounds Too Good To Be True … It Is!


Shared hosting is not sufficient for a website with potentially high traffic spikes. You have spent time and energy building a product, services, and a brand, so when you grow or get a popular moment are you prepared? For example, say points to your website one day and there’s a traffic surge. With shared hosting, there’s a chance you’ll go down before you ever benefit from that surge. And if so, what of the reward for all your hard work?

If your site grows in popularity are there even options to optimize for additional traffic? What is the cost to transfer your website and content seamlessly? Have you thought any about the retention of your data, images and video files? How about your back-links? Your subscribers? Search engine indexing? How much will it cost to get someone experienced enough to successfully transfer all you have accumulated and that you want to protect, correctly?

What Is Hosting with a FREE Install?


What does a one-click install mean anyway? Does it even address updates or that the software quickly becomes problematic it’s not updating? If a major security release ever came along, will this host mange it or tell you? And if so, are you waiting until the installer decides to update… rather than right away?Do you have any custom design? Any custom configuration? Certainly, you have custom Search Engine Optimization? How about plugins? Are you using or embedding any 3rd party software? Analytics maybe? And what if all those features begin to hog resources? Will your shared host simply shut you down with no explanation. Got a question about modifying something or adding a new feature? Either plan on lots of research in the support forums, assuming someone there has even dealt with your problem before. And folks, our CTO used to manage those forums! He’ll be the first to tell you the volume is such, dozens of questions go unanswered. What would you expect when the forums are volunteer?

Get Better Host & Updates Management Service!


Folks, with shared hosting you need to be realistic about potential downtime, service limitations, the possibility of things breaking and additional costs.

What do serious business people do? They get a dedicated website hosting, with managed updating and responsive service… maybe like ours! Unlike most host plans, you will NEVER wait in a phone system only to receive the next service person who is NEITHER familiar with you or your business. This team is vested in understanding what your business does. A genuine marketing host and updates management service, we limit website numbers per server and place focus on understanding your website, its theme, applications and the purpose of your business. No weaponized service people or confusion-selling and no long term contracts, just effort to inform and support your business.

That’s personalized WordPress hosting & updates management; that is Kinetic Knowledge!


Is a FREE or a DIY Website Enough For The Serious Business?

website design monmouth county njFREE and DIY Website solutions are advertised as the answer to small business owners’ prayers. Their argument is a top solution for little to no cost. From the ‘just getting started small business owner’ all the way to the ‘most discerning flush with cash business owner’ – FREE is certainly always interesting. But can FREE support a serious marketer? What are the “hidden costs” in these solutions? What are the limitations? Businesses have so many challenges, none greater than building a relevant brand. What are the likely realities of FREE or DIY?

Top 10 Things to Consider Before Using a FREE or DIY Website


    1. What is the investment of time in a ‘learning curve’ with a free solution?
    2. Does a/the user own anything, the website or its web footprint, with a free solution?
    3. Does its user own or control her own content with a free solution?
    4. Does a free website provider run advertising, potentially competitive, on the website in order to monetize what is supposedly free?
    5. Is there any support if something goes wrong with a free solution?
    6. Is there any accountability to a particular business owner’s requirements with a free solution?
    7. Are there legitimate search engine optimization tools, including that advance when search engines advance, with a free solution?
    8. Browsers, Search Engines, Google always evolve… what is a free website solutions’ incentive to keep up?
    9. Will free website solutions change their policies to a users’ detriment?
    10. Are all necessary features and applications, plus any flexibility for their customization, available to the average business with a free solution?


Can business assets such as a BRAND be trusted to FREE services? If there are genuine business requirements it may NOT only be useful, but cost-effective to look into website ownership and a genuinely vested interest in webmaster support. And let’s not forget the age-old reality that marketing agencies exist to offer a breadth of experience in business strategy and brand promotion. 

Ask us about how WordPress is a Business Advantage and also about webmaster services support the serious marketer!

Hosting For The Serious Business Versus Shared Hosting?

Lately, we have been aiming to inform on some of the technical aspects of WordPress as well as better website hosting & website management for the serious business, including details like the importance of digital footprint management and the different types of WordPress.

Because of the way host options are often sold (to uninformed buyers) one can easily end up with the wrong solution. While WordPress offers a business unrivaled website power & flexibility, the way it is hosted matters! Let’s start by describing the most common host plan:

‘Shared Hosting’ is host service where many websites reside on one server. Generally, it is the most economical option versus Virtual Private or Dedicated because so many company websites share the cost of a provider’s server maintenance. Of course, ‘Shared Hosting’ is economical because it is often oversubscribed. In order for it’s the provider to maintain a profit, it’s likely shorting services & capacity.

Better Website Hosting

A modern website or Content Management System (CMS) requires more than a host, it requires constant updating, bandwidth for speed and it requires management! Learning how to use WordPress can be relatively easy, but for it to function at its’ best it will need management. It’s something a basic Shared Hosting plan isn’t going to deliver. For instance, with oversubscription there’s likely going to be more and more security exposure to all those random sites; with oversubscription, there’s going to be fewer resources for speed AND then who’s going to manage updates, plugins, bugs & security patches? Certainly not the average ‘shared host’ and certainly not with a custom website.  

In order for a WordPress website to function at maximum capacity, there are server-side resources required. Those include scripting languages like PHP, as well as database systems like MySQL. There’s caching, 3rd party application integration, content backup,  and complex security issues that will all tax a server! There’s a need for general human concern! In a general Shared Hosting environment, where RAM and CPU are often limited by the sheer number of random websites loaded up, page loads will slow. And slow pages can have a ‘ripple effect’ that defeats the whole purpose of being there. After all, do any of us like or even trust super slow loading websites?

Have a look at at a Comprehensive Managed Hosting, Customer & Marketing Support Services package to see an example of how a host might better support your serious business.